Commercialisation

In-touch with the market

Whether you are facing a merger, a buy-out, expansion, reorganisation, cost cutting, rebranding, new working practices or rationalisation, the ever-changing business world is full of opportunities to make real estate strategy serve business strategy. But you have to know how to find those opportunities and grab them.

There is such a diversity of sub-markets in Morocco that we have organised our teams to specialize by geographic area and type of project – offices, industrial space, logistics platforms and retail. The resulting market intelligence and renowned know-how of our multi-disciplinary teams provide unrivalled expertise to guide you through the real estate change process. If you are selling, buying or leasing business space we can help you do it efficiently and in the best market conditions.

What you benefit from

• The commitment of proactive teams that are organised to cover every market sector.
• Experienced people specialised in marketing, research, finance, property law, or building technology.
• The right information at the right time. We have industrialised real estate intelligence by aggregating information from several databases that are fed daily with the latest information by our teams as part of their daily activities.
• Monitoring of the market in real time so any opportunity is identified at the outset.
• An excellent knowledge of occupiers’ needs from our daily contacts with directors of real estate, finance, procurement, logistics, general services, HR or development.
• A partner working for the long-term good of your business
• More than 450 offices in 60 countries in the same group with a horizontal worldwide organisation dedicated to large companies.

Services

• We prepare the marketing of your assets with photos, floor plans, situation maps, details of facilities, financial information and basic contracts.
• We study the market position of the building, examining competing buildings, market trends, economic context and occupiers’ requirements.
• We appraise the value and make recommendations on how to improve the rental or sale value for example by undertaking renovation works.
• We devise and roll out a marketing and leasing strategy with the asking rent or price, divisibility possibilities, targets, schedule and budget.
• We match your property to any existing requirements in our databases.
• We use sophisticated marketing tools to optimise market coverage.
• We organise presentations and visits where clients’ needs are matched to your property’s advantages.
• We advise with lease or sale negotiations until the deal is closed, dealing with financial, legal, technical and tax issues.
• We report back to you regularly on the impact of the marketing campaign and on-going negotiations, we compare to benchmarks to ensure your property is at its best level.